Money market funds are similar to that of bank deposits; an extremely safe way to invest money while earning a sizable yield. Compared to other financial routes, money market funds are low-risk, low-return investments. This low-risk, low-return route could prove to be enticing to investors who are interested in avoiding loads, which are fees charged for entering or leaving funds other than money market funds. Money market funds may also prove to be attractive to investors due to the prospect of investing in municipal securities, which may be tax exempt on both federal and state levels.
Bruce Bent II is a leader in the financial industry. His expertise has found creative solutions for banks, broke-dealers and retail marketers. Bent II grew up with inside knowledge of how the financial world works. In fact, money market funds were first created by his father, an American businessman who, along with Henry B.R. Brown, created the Reserve Fund.
Bruce Bent II studied at Northeastern where he earned his bachelor’s in economics. He continue his financial career, while maintaining the position of Vice Chairman and President of Double Rock Corporation, a company dedicated to managing and investing cash in retail markets, broker-dealers, banks and qualified plans. Bent II also served Hallmark Investment Series Trust as Senior Vice-President and Co-Chief Executive Officer. On top of his illustrious financial career, Bent II also took on a role in politics, running for the Nassau County Elective and receiving an official endorsement from the Conservative party.
While his father was responsible for the creation of the money market fund, Bruce R. Bent II continued the his family legacy by becoming a financial icon.
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