Kenneth Goodgame holds the position of Senior Vice President and Chief Marketing Officer at True Value Hardware Company. He has held this position since 2013. Kenneth Goodgame has a rich education background having graduated with a degree in Finance and Marketing from the University of Tennessee-Knoxville. His knowledge has helped him excel in profit/loss management and enabled him to build high caliber teams to help him conduct his duties. Goodman has transformed True Value Company to an international brand by relying heavily on his customer-based philosophy, experience and customer knowledge. He is credited with developing innovative programs and unique product launching techniques for True Value Company that created instant impact in the international marketplace.
Mr. Goodman has been fortunate to have the opportunity to work for other companies before joining True Value Company. One of those companies is Ace Hardware as the Global Materials Manger. While at the company, he designed long-term growth plans and drove record sales. He did this by improving the processes that existed in the company and developing new products. Other than Ace Hardware, he has also worked for Rubbermaid Cleaning Products, The Home Depot and Black and Decker. Probably his biggest achievement while working for Rubbermaid Cleaning Products was coming up with the patented wave break technology for their mop products.
Goodgame can be described as a man of many talents, other than being a great leader in the areas of brand recognition and product creation; he is also quite creative. His leadership skills allow him to have the ability to turn many ideas from him or his peers into a unified vision. The willingness he portrays to work as team player motivates his colleagues as they feel trusted by their leader. Mr. Goodman’s vision for every company that he has been an employee has been to help the company to be a market leader in their category.
Kenneth Goodgame is a leader that every company ought to have. True Value Company is certainly reaping the benefits of hiring him. They certainly will continue to enjoy success as long as he is a part of their team.